Training Programs Fitness Fitness Business Management
cart-icn

You already have a course in your cart

You can only add one course to your cart at a time! By adding this course, you will replace the existing course from your cart. How would you like to proceed?

Fitness Business Management

Learn how to manage a personal training program, department, or facility as a strategic business with this innovative online course.

fitness-business
$2,595.00 (USD)

Have a question?We're here to help

Overview

Objective

Outline

  1. Business Development and Entrepreneurship in Fitness
    1. Business Fundamentals
    2. Being a Fitness Manager
    3. Understand Key Manager Skill-Sets
    4. Sales and Marketing
  2. Financial Principles and Business Concepts
    1. Major Types of Financial Statements
    2. Budgetary and Forecast Spreadsheets
    3. Apply Financial and Accounting Principles to Start a Fitness Business
    4. The Basics of the Federal Tax System
  3. Marketing, Sales, and Customer Service Management
    1. Consumer Buying Behaviors in the Fitness Industry
    2. Customer-Centric Focus
    3. Transform Customer Satisfaction to Customer Loyalty
    4. Why Customers Buy or Don't Buy a Particular Club Service
  4. Fitness Management and Business Administration
    1. The Role of the Human Resources Department
    2. The Job Description of a Fitness Professional
    3. Staff Development
    4. How Staff Development, Business Development, and Customer Service Management Work Together
  5. Elective Program: Optional Field Internship in Fitness Business Management
    1. Intern for a total of six weeks, 60 hours with professionals in the fitness and health industry for a practical experience working with members at fitness facilities and health centers
    2. Network and interact with professionals in the health and fitness industry
    3. Develop a professional goal statement and review career opportunities
    4. Improve your ability to obtain employment or operate your own health and fitness facility

Requirements

Prerequisites

You've got questions.
We're here to help.

Our highly knowledgeable Enrollment Specialists will answer any questions you might have about the course and payment options.

REQUEST INFO

Instructor

FAQs

You've got questions.
We're here to help.

Our highly knowledgeable Enrollment Specialists will answer any questions you might have about the course and payment options.

REQUEST INFO
Patrick Henry Community College

645 Patriot Avenue
Martinsville, VA 24112 US
MAIN CONTENT

Copyright © 1997 - 2024 All rights reserved. The material on this site cannot be reproduced or redistributed unless you have obtained prior written permission from Cengage Learning. Privacy Policy